Fabric that tells a story

Epitomising the decadent spirit of the 1920s, Zoffany launches ‘The Muse’ for SS18.

Encapsulating the sophistication and decadence of this exuberant era, The Muse combines modernist style with fine craftsmanship and rich materials.

According to Peter Gomez, Head of Design for Zoffany: “The Muse collection represents Zoffany at its most contemporary, telling the story of an imaginary muse and the art she inspired – and many of the designs are named after real-life artists’ muses. Everything the muse touches turns to gold and captures the artist’s imagination. “It was created with refined extravagance at its heart and a sense of adventure and decadence running through its designs. I imagined how the collection would set the mood for the Zoffany home – I wanted to translate its confidence and allure and mix it with hotel chic, adding femininity and freedom of expression through its organic natural shapes and figurative lines.”

the independent hotel show

The Muse channels cosmopolitan hotel luxe and symbolises elegance and prestige. The striking designs, opulent in both colour and texture, are bold and captivating, beguiling and sensual.

The colours are integral to the overall look and cohesion of The Muse – powerful and luxurious, they build on previous collections through the Alchemy of Colour – a palette of colours distilled down to their original ‘essence’ and based on jewel-like colours found within the Zoffany archive.

Exquisite, rich and diverse, the colours link all the recent collections together to create a wonderfully layered interior scheme.

The complete collection encompasses five complementary books: The Muse Fabrics, The Muse Wallcoverings, Oblique Wallpapers, Conway Velvets and Brooks.

the independent hotel show





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