Curating the curators

From 21st to 24th September, the London Design Fair will once more host the largest collection of international exhibitions, designers, brands, country pavilions and galleries, set in one dynamic location during the London Design Festival. Launching a number of brand-new show elements, this year’s exciting London Design Fair will pack a mightily creative punch.

As the London Design Fair continues to grow, we are adding exciting new and relevant elements, and building on already successful components: for example, our Guest Country pavilion, Material of the Year and the British Craft Pavilion. With these specialisms come the need for specialists, and the 2017 fair will bring first-rate curating and commissions.

Hole & Corner will curate the British Craft Pavilion and Sight Unseen will curate this year’s Guest Country pavilion: USA. Ariane Prin will create a site-specific Jesmonite installation for our Material of the Year. As a result, we are able to offer an enhanced level of experimentation, quality and experience for visitors,” says Jimmy MacDonald, Founder and Director at London Design Fair.

Here is a taste of what visitors can expect:

Sight Unseen brings the best of the US to London Design Fair. At this year’s London Design Fair, the Guest Country spotlight falls on the USA. The pavilion will be curated by Jill Singer and Monica Khemsurov, Founders of pioneering online design magazine, Sight Unseen.

Swedish Design Pavilion
This year, up to eight Swedish designers, studios and companies will share the pavilion space. Watch out for Swedish Ninja, a studio founded by Maria Gustavsson. Also on show is the creative Arlöv-based industrial design studio, Andreason & Leibel. Industrial Designer and Curator Petra Lilja will explore the interplay between craft and design.

Independent studios and global brands
A breadth and diversity of design is a cornerstone of the London Design Fair. Independent studios and global brands will feature throughout.

British Craft Pavilion
The British Craft Pavilion makes a welcome return to the London Design Fair. In its second show edition, the pavilion will double in size, hosting over 40 choice-makers. Representing the full spectrum of craft disciplines and specialties, the British Craft Pavilion will be curated by Hole & Corner, the magazine that celebrates craft, beauty, passion and skill.

Scotland: Craft & Design Pavilion
2017 sees the welcome return of Craft Scotland and Emergents to the London Design Fair, where it will present the second edition of the ‘Scotland: Craft & Design Pavilion’. A range of talented makers will represent ceramics, lighting, glass, mixed media, furniture and textiles.

Finland: Finnish Form
Presenting a selection of Finnish brands, Finnish Form will be curated by ALVAR, an east London-based style and culture magazine with a Nordic twist.

Poland: The City of Łódź
Łódź Design Festival, Poland’s foremost design event, is organised by Łódź Art Centre, one of the country’s largest international art centres. ‘Poland: The City of Łódź’ represents a range of Polish studios, reflecting this industrial city’s influential design credentials.

london design fair


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