Design collaboration unfolds at the birthplace of Marlborough Sauvignon Blanc

Brancott Vineyard, site of the first Sauvignon Blanc plantings in Marlborough and home of Brancott Estate, will also be the home of a permanent installation by New York- based Designer Dror Benshetrit.

Titled ‘Under/standing’ and composed of cutting-edge geometry, Dror’s intricate, volumetric sculpture fuses art and science – a direct reflection of Brancott Estate’s artful winemaking process and commitment to innovation.

Brancott Estate Chief Winemaker, Patrick Materman, says : “Understanding the science behind winemaking has given us the tools we need to express ourselves creatively through our wine. This shared use of science to create art is what inspired us to work with Dror Benshetrit, whose combined love of poetry and structure is clear in his work.”

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Inspired by a visit to Brancott Estate in 2014, Dror’s 8m-high installation comprises 52 individual components that lock together once the flat matrix unfolds into its final position. The intricate piece offers multiple perspectives based on vantage point: viewed from afar, it appears as though it has risen from the ground in the same orientation as the grapevines; up close, the viewer is immersed in its beautiful complexity.

“After visiting Brancott Estate and meeting Patrick, I was struck by the level of care and detail that goes into a single bottle of wine – from the cultivation of the vines and harvesting of the grapes through to the fermentation, blending and bottling,” explains Dror. “I wanted to encapsulate that detailed process in a design that both responded to the landscape and symbolised the vineyard’s ongoing transformation.”

As Dror was inspired by the winemaking philosophy of Brancott Estate, Patrick was inspired by the installation design, and has crafted a limited edition wine range titled Reflection.

Highlights
“One of the elements of Dror’s designs that really resonated with me was how they can be viewed both as a single object and as multiple, interconnected components working together,” says Patrick.

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studiodror.com

 

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